It’s no secret by now just how obsessed I am with everything Freshly Picked. I am deeply inspired by Susan and what she did to become successful, and I’d love to build a business just like her. But I’ve done the crafty small business thing, and I learned that isn’t for me. However, this blogging thing? This social media mastering, brand marketing, interacting with people thing? I love it. This is the kind of thing I was born to do. THIS is my dream.
Freshly Picked brand enthusiasts are hand picked men and women who live and breathe FP and promote FP whenever and wherever they can. Brand enthusiasts help Susan and her head office team answer questions for customers on social media. Brand enthusiasts interact with customers and fans via social media. All just because they genuinely love the brand as much as Susan does. And so do I.
Many of the enthusiasts are lucky enough to live near Susan, or they’ve met her at one of her events. That’s obviously a dream of mine. However, I live 29 hours (over 3000km) driving distance from beautiful Provo. So unfortunately I don’t think I’m going to get my chance to meet Susan anytime soon, unless she’s got a trip or two to Ontario, Canada up her incredibly stylish sleeves.
Getting a chance to make a good first impression in person would be ideal. I think Susan would love Brynn and I, and I think she would see a brand enthusiast in me right away. But since I’m still unfortunately 29 hours away, and those wishes I make constantly don’t seem to relocate us to UT, the best I can do is use my love for online communication/interaction and social media to get my points across, and hope and pray that it be enough.
So, why should Susan and her team pick me to be their next enthusiast?
1. I am Canadian
I follow what I believe to be all of the current enthusiasts on Instagram and from what I can tell, none of them are fellow Canadians. Which is totally okay, of course. My whole family are American born, and I love the US. BUT — Being a Canadian enthusiast would set me apart! I could answer questions for Canadian customers, from simple shipping inquiries, to time zone differences. I could also help spread the word about Freshly Picked through Canada. A large majority of my friends and followers are Canadian, and I have already helped a handful of shops make some international sales they may not otherwise have made. It’s such an exciting feeling to help something you love and think is awesome become popular across borders.
2. I’ve got a whole bunch of sales and customer service experience
I know for sure that I no longer want to work the crazy hours and long shifts on my feet doing sales or customer service.. But I do know that I did love the actual job, and I was really good at it. I’ve always loved interacting with people, and I think that my honest and forthright nature helps people feel at ease when they’re inquiring about products and services. I’ve always been able to determine a customer’s needs and apprehensions, and help them accordingly. I think I would be a real asset to the enthusiast “team” because of this – helping with customer service via social media, helping combat apprehensions, helping make sales for the company. That’s what I’ve been doing as a career for years. That’s where I excel. Being able to fit it into my schedule and not have to be on my feet for over 9 hours a day, while still being able to apply the skills I have doing what I love, is worth it’s weight in gold to me.
3. I love Freshly Picked
This one is obvious. I’m fully obsessed with the brand and product. I know a LOT about both. I talk about both to friends and family, and even strangers, constantly. I’ve helped my group of friends and myself acquire 8 pairs between us so far, as well! As far as love for everything FP goes, I’ve got this requirement more than covered!
4. I’m helpful
I genuinely like to help people. I’m the kind of person who will find the answer for you if I don’t have it. And when you pair that with actual customer service training, being helpful becomes a pretty good skill. I could definitely answer customer questions actively via social media. I also post about Freshly Picked giveaways and reviews a lot so friends and family can read and enter!
5. I’m always on there, anyways!
Speaking of social media, my phone is almost always with me. I have a pretty much constant attachment to Facebook, Twitter, Instagram, Blogs. I browse the popular FP hashtags on a daily basis – #freshlypicked, #freshlypickedmoccs, #fpkidoftheweek – and I spend a lot of time reading (and sometimes responding to) comments on the Freshly Picked Instagram feed. I already spend time doing the things that brand enthusiasts do, and I’d be more than happy to help further.
6. Our family’s got room to grow with the brand
Brynn is just under 9 months old, and size 2 is a bit big on her. She’s got a lot of time to grow up in these moccs! She’s also (hopefully) not going to be our only child. This means lots of experiences and expertise with our favourite shoe, and thousands of pictures! PLUS, my hubby even loves the shoes, which is huge. Usually he could care less about any baby products, but he sees the difference in quality with Freshly Picked and that’s important to me.
I love photography and styling, and B is already a skilled little model. Being a brand enthusiast would give me a chance to use my skills and hobbies in combination with something else I love – those darn adorable and incredible moccs!
8. I’ve done it
I am constantly promoting shops on IG, Facebook, Pinterest, Twitter, and my blog. I know what it takes the engage people who know nothing or very little about a brand and generate trust through a review or response. I’m honest and I think very relatable. In my history of cellular sales and customer service I’ve never had trouble putting someone’s mind at ease or making them feel comfortable, not pressured. I also know how important every step of the sales process is, whether the sale is made that day or not. So I don’t take any interaction for granted.
I am a fairly new reader of your blog. I had been searching for a good Canadian blog forever and stumbled upon yours through the wonderful world of Instagram. I’ve never been one to comment on posts, etc. but felt compelled to send you an email after I read your Freshly Picked Brand Enthusiast post yesterday.
First off, I think you would be a perfect fit! It is because of your previous posts that I ordered 4 (yes 4!) pairs of FP moccs for my 15 month old son and daughter on the way (I’m due in June). I had always had my eye on them but once I read your posts about how smooth the ordering process and shipping was, I was convinced that we needed them They are a need, not a want, in my opinion anyways. Like you, I have received a lot of mixed comments about my (sometimes-expensive-but-totally-worth-it) purchases for my kids, but I feel like it is my duty to support companies that deserve my business.
You also introduced me to the world of Ollie Jones leggings. I received my first order last week and want to place another order today. I am in love with the fabric and design and even my husband admitted to liking them on my son (which is rare when it comes to clothes). I can’t wait to hear about the next great Canadian small businesses that you promote.
Anyways, sorry for the long email, just wanted to let you know that you are doing a great job on the blog and that you should definitely be the next FP Brand Enthusiast (they need a Canadian)!
Maybe some people will consider this blog post to be strange. Maybe no one else has done this before, and maybe it will totally backfire and I will seem like a big weirdo (just a big dreamer who is a little FP obsessed is all!). But since my chances of charming Susan in person are slim, and since I believe in taking opportunities as they present themselves, I wanted to do this. I wanted to take a chance to talk more about myself and to take action. I want to follow MY dream. As silly as it may be to someone else, this is a dream for me. It’s something I would LOVE doing and would be really good at. I know it. I would never forgive myself if I didn’t take this chance.
I don’t know if anyone at Freshly Picked will ever see this. But if you have, thank you for taking time out of your busy day to read it. If you have any questions or would like further information, you can contact me via email at firstname.lastname@example.org.
And everyone else? Cross your fingers for us, please.